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Homii World

Homii World

Homii World

Homii World is an AI-native event matching app that connects travelers with compatible locals through events such as dining and casual outings. I led all creative work consistently, from the early concept phase through product design, branding, and UI/UX. The product has now moved beyond initial development and validation, and we are entering the marketing phase, focusing on reaching and engaging users.

Homii World is an AI-native event matching app that connects travelers with compatible locals through events such as dining and casual outings. I led all creative work consistently, from the early concept phase through product design, branding, and UI/UX. The product has now moved beyond initial development and validation, and we are entering the marketing phase, focusing on reaching and engaging users.

An onboarding that clearly communicates our philosophy

Homii is not about “traveling to tourist spots,” but about creating original journeys that are born through human connection.

  • When you can connect with locals, travel becomes far more interesting.

  • Rather than following standard routes made for tourists, Homii values experiencing the everyday life of a place.

  • We believe it would be ideal if relaxed, supportive relationships could naturally form at the destination.

Based on this philosophy, Homii is designed as an app that supports people-centered travel.
To communicate this clearly, we include a screen that conveys these ideas immediately after users open the app.

The joy of maps and the ease of creating events

Homii adopts a UI that allows exploration based on maps.

Various events are displayed on the map, and the design is intentionally crafted to feel exciting simply to look at.

  • Playfully irregular pin shapes

  • Original icons that differ for each event

  • Animated GIF icons that add motion

Additionally, we value the ease of being able to act the moment an idea strikes, such as creating an event simply by typing in a format that follows the phrase "I want to".

An AI that proactively and naturally connects people

Homii's AI aims to naturally connect compatible people based on users' profiles, hobbies, preferences, and personality tests.

Rather than forcing matches, the experience is designed to feel like a human introduction.

  • Explaining why this person is recommended

  • Suggesting topics that might be good to start a conversation

  • A chat connects only when the user chooses to accept the introduction.

We also prioritize an experience where recommended and necessary information arrives naturally, based on various triggers, rather than creating an experience where users must talk to AI in order to receive information.

Brand Development

The brand is still evolving, but it is designed around the following directions.
Across the entire product experience, we are mindful that this atmosphere is consistently conveyed.

  • Travel as “an adventure for adults”

  • The main target is people in their late 20s and beyond

  • A sense of excitement balanced with a calm, mature quality

  • A tone that conveys warmth and humanity

  • Gaining recognition and trust through creativity

Using Framer, we created the landing page in about a week and also worked on presentation and material designs.

In addition, we produce videos using Jitter and connect them to distribution on X, focusing on gaining recognition and trust through creativity.

All works

English

©️ 2025 Okayu

English

©️ 2025 Okayu

English

©️ 2025 Okayu